Tuesday, January 8, 2013

Publishing A Novel: Finding Your Audience

First up: My blog tour continues today with an excellent review of BAND GEEK up at Musings From An Addicted Reader. Head over to the site to comment -- and get a chance to win a free copy of my CD FLUTE PATH and a pair of my handmade music earrings!

I'm grateful to be getting so many positive reviews, of course, but one thing that I've noticed is that my audience isn't turning out to be the audience that I'd planned to get.

When I wrote BAND GEEK, it was with teens in mind. It's a story about high schoolers and definitely has a teenage sensibility. My heroine, Melinda, is naive, somewhat bratty at points and is still learning about the world. In some ways, she's very mature, but in others, she's way behind her peers. I figured that a 14, 15-year-old girl could relate to her and attempted to write Mel as realistically as I could.

To my surprise, a lot of adults have picked up and enjoyed the book! I suppose this shouldn't be that shocking to me; after all, I love young adult literature and read it often. I just didn't expect so many people who are in my age-range to be interested in a high school story. But I think that it's appealed to them because going to high school and being a teen is something that EVERYONE can relate to, whether you're still a teen or not. It's kind of a universal experience and readers are either dealing with that time in their life right now ... or are reading my novel with a sense of nostalgia.

I think it's also easier to get different types of books today, thanks to the Internet. Not that it was difficult before; bookstores stock every genre and it's not like I grew up in the Dark Ages (though sometimes it does seem like it as I can't even imagine being without my cell phone these days). But when I went to the bookstore with my parents, I'd generally hang out in the YA section while they looked around at what they wanted. If I wanted to get books from different genres, I had to find them in the bookstore or library. Nowadays, you just click on a couple of links and there you are. It's not a huge change, but it does making shopping for books quicker and easier -- and you never know what surprise book you may stumble upon in an online search.

What I've learned from this is to not market your work to just one audience. For my next novel, I'll pick a prime group of people whom I think may be interested and market to them, but I'm going to broaden my horizons, as well. You just never know who will want to read your story!

Please read and review REVENGE OF A BAND GEEK GONE BAD, now just 99 cents!

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